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Category: Candidates - The Bank Teller

Testimonial: Winning With Political Bank

Fred Glynn – 2018 candidate for Hamilton County Council

“Thank you Political Bank for helping me win my election! Your design team did an awesome job with both my digital ads and campaign mail. With your built-in digital tool, I delivered 31,000 ads to 4,600 voters during the final 72-hours of my campaign. I’m certain this effort resulted directly in the votes I needed to win.

Given that my opponent had more money, I turned to Political Bank because I needed to maximize every dollar in strategic, sophisticated ways. You allowed me to target core voters and make sure they received my message.

In additional to digital, I received tremendous feedback on my mail pieces. Political Bank offers the perfect combination of political IQ and creativity – which helps candidates, like myself, transform a vision into a professional and persuasive message.

I recommend any candidate looking for affordable, quality campaign support to contact Political Bank. There’s no question that Political Bank will be part of my reelection team!”

Political Bank’s “hands-on” consulting services are available to a limited number of candidates each election cycle. We recognize that many local candidates need a little extra help, yet cannot afford to hire high-priced consultants who typically work only with statewide or federal candidates. Pricing starts at $500 per month for which you receive an on-call, experienced professional who can help with mail design, GOTV and digital strategy. Contact Political Bank support at 317-620-1484 for more information.

Mail by Political Bank

Fred’s Mail Piece #1 (Front); Designed by PoliticalBank.com

Mail by Political Bank

Fred’s Mail Piece #1 (Back); Designed by PoliticalBank.com




Social Media Tips for Political Candidates

Social media strategies aren’t always intuitive to develop. Because of this, some political candidates overlook social media as a powerful tool for their campaign. If you’re feeling overwhelmed, here are some ideas to help kick-start your online presence:

Don’t Neglect Your Younger Audience

It should come as no surprise that there’s a ton of young people on Twitter, Facebook, Instagram and the like. If you’re an “experienced” candidate or elected official who is only familiar with traditional methods of gaining exposure (events, television, yard signs, etc.), you could be neglecting a key, young demographic that can be reached through these social channels.
When you’re considering your strategy, make sure you’re developing content that can speak to this audience. Stay authentic, but speak to them in a relatable way. Think about what issues are important to younger audiences and how you can relay your positions across social media. If you’re lost, browse other politicians’ online presence. What are they doing right, and what things could they improve? You can use this as a jumping off point for your own approach.

Be Authentic

While this is a given for any politician, coming across as authentic on social media can be a little tricky. There’s a fine line between giving your audience a genuine look into your life and sharing photos on social media just to garner attention.  While you want to portray yourself in a positive light, don’t be afraid to let your guard down a little. Showing a sense of humor, or simply showing you’re a real person can go a long way. People want to align with a representative that, well, represents them!
Use social media to create a feeling of transparency between you and your potential supporters. The more familiar you feel to them, the more likely it is that they’ll vote for you (or volunteer, donate, etc. etc.). Additionally, if you take the reins of your image on social media, it minimizes the ability of the press to manipulate it.

Go Live


Facebook has recently introduced a new feature that allows you to live stream right to your Facebook page. This feature is also available on other channels, such as Instagram and Twitter. With most online content strategies shifting toward video, live streaming will keep you in the forefront of the ever-changing face of social media.
Going live is a great idea for multiple reasons, but one of the biggest: it tends to get great engagement. With social media’s increasing saturation, standing out from your competition could be a true difference maker. Live videos tend to appear first on users’ Facebook and Instagram feeds, so utilizing it could keep you one step ahead. If you’re wondering when you should go live, there are plenty of different occasions. You could go live at a rally, or fundraiser, or simply host a live Q&A on your Facebook page.  Live streaming is also a fantastic way to show your true colors to those watching.

Listen & Answer

The comment section of your different social media accounts should not be ignored. In fact, it’s where you should be focusing a generous amount of your attention. Address the concerns, questions and praise people have for you. Responding to someone’s skepticism could influence their voting decision.
You should also take a step back from individual comments and assess any common themes or feedback. Do a lot of them share the same concerns? Do a significant number of people support you for a reason you haven’t been vocalizing enough? Use the comments as a way to reassess and reform your overall strategy.
In addition to social media, PoliticalBank allows for direct communication between politicians and voters. If you’re looking for tools to put you ahead of your competition, make a profile on PoliticalBank today.

 

Lauren Murrah is a social media manager at Political Bank. She strives to bring valuable & informative stories to voters & politicians alike. 




4 Things You Need to Know Before Running for Office

When you finally decide to run for office, the excitement surrounding it can make you overlook the preparation needed for it. If you think you have what it takes to be a politician, these tips should help shed light on what you need to know before your campaign begins.

Practice Your Public Speaking

Compelling speakers aren’t born overnight. It takes practice to come across as authentic, articulate and inspirational. Before you get up on the podium, take some time to rehearse your speeches. In addition, you should be prepared to speak on the spot as well.

You can use your friends and family as a sounding board when you practice. If you don’t have anyone on hand, consider hiring a speech coach. The internet is also full of resources that should help you take your charisma skills to the next level.

Know Which Race to Run

While it might sound silly, it’s wise to objectively look at who’s sitting in the seat you want if this is your first time running for office. incumbents are usually re-elected, which means the odds are stacked against you if you choose to run against them. While it’s not impossible, you should consider any open seat options. If you’re just getting your foot in the door of politics, having a good chance of winning is always a motivational way to start.

With that being said, if you believe the person holding the seat you want has a weakness, go for it!

Social Networking   

By now, you’ve probably seen just how powerful social media can be. Harnessing it to rally supporters is a must in today’s day and age. While you may have a Facebook page ready to go, it’s essential that you use it correctly. Instead of just posting, you should be building your community. Engage with those who are commenting and make sure your content is educational and valuable for those who might align with your views. 

If you feel overwhelmed by all of the different channels, consider hiring a specialist. PoliticalBank‘s candidates target their voters on social media. Regardless of if you do it yourself or tap someone else for the job, you should set clear, achievable goals to ensure your efforts are being put to good use. It’s never too early to start when it comes to building your social media accounts, so if you haven’t already, get going!

Fundraising

Raising money for your campaign is arguably one of the most important duties as a politician. This process is not easy or fast, so it’s essential that you budget time and effort to do so. If this is your first time running for office, it will become clear who you can rely on to help you with this feat. Even if your brother seems like a perfect candidate to help you fundraise, you should probably bring someone else on your team who has a proven track record.

Additionally, If you have a number in your head of what you believe you can raise, chances are you won’t meet it. Prepare accordingly.

Whether you want to run this upcoming year or are interested in running in the future, it’s always a good idea to prepare early. PoliticalBank can help strengthen your campaign and get you on the road to success.

Build your free campaign website today. 

 

Lauren Murrah is a social media manager at Political Bank. She strives to bring valuable & informative stories to voters & politicians alike. 




Politician Poll: Insight from those you’ll see on the ballot

In the days following the first Presidential debate, PoliticalBank.com teamed up with Opinion Savvy* to survey local, state, and federal candidates and elected officials (collectively, “Candidates”) across the country in the first ever “Candidate-only” political poll. Using our growing database of 2016 Candidates, Opinion Savvy ascertained “statistically significant” sentiments about this year’s Presidential election and other interesting issues of the day.

The question on everyone’s mind: “Who would win if the election was held today?”

According to our poll, Republican candidate Donald Trump is leading Democrat Hillary Clinton 46.4% to 44.1%, with Libertarian Gary Johnson (6.2%) in a distant third.** Interestingly, only 1.5% of Candidates are “Undecided,” which is lower than the general voting population according to recent polls.

According to our poll, roughly 22% of Democratic Candidates are voting for Donald Trump, and 22% of Republican Candidates are voting for Hillary Clinton. Where Trump is showing real strength is among “Independent/Other” Candidates, of whom 43% responded that they are voting for the New York businessman (Clinton 27.3%; Johnson 18.7%; Stein 9.5%). This number appears to affirm other national polls that reflect Trump leading with Independent voters.

When it comes to issues, “Jobs” is most important to Candidates’ voters regardless of what box they intend to check (55% of Clinton supporters, 41.7% of Trump supporters, and 66.1% of Johnson supporters). National Security is not nearly as important to Clinton supporters (12.3%) as it is Trump supporters (40.8%), which begs the question whether or not Republicans are naturally more concerned about national security or if this persuasion is being influenced by Trump.

Presidential partisanship aside, if you consider campaign finance laws dubious or otherwise inadequate…. you’re not alone. There is growing support for reform among our respondents: 57.9% “Strongly Approve” & 20.6% “Somewhat Approve” movements that promote financial transparency and mitigate the influence of private contributions in politics.

Sign-up HERE to review the full report, which includes questions like “Do you plan to state publicly your support for your party’s nominee for President?”

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If you are a candidate or if you are thinking about running for office, over 65% of the Candidates we polled find running a campaign “somewhat” or “very” difficult. The good news is that PoliticalBank.com simplifies things. Grab your free account and see what we mean.

*Opinion Savvy is an Atlanta-based polling firm that focuses on delivering research using innovating methods of data collection. Bloomberg Politics ranked Opinion Savvy among the top three pollsters nationwide for 2016.

**Note: Republican Candidates outnumber all other other party affiliation types. As such, we surveyed more Republicans than Democrats, Libertarians, etc. However, the results were weighted for gender, region, and party affiliation using propensity scores. Weighting benchmarks were determined using U.S. census and other publicly available data.




Presidential Scorecard, Part 2

PoliticalBank is a nonpartisan organization, which means not only that we avoid taking sides, but also that we welcome every candidate from any political party to our platform. A few months ago, we used our own software – which is available to any candidate or elected official who wants to establish a free profile – to create PoliticalBank.com profiles for each Democratic and Republican candidate then in the race for the White House. Along with Hillary Clinton and Donald Trump, we have now expanded our collection to include Libertarian candidate Gary Johnson and Green Party candidate Jill Stein!

See Gary Johnson’s Profile →

See Jill Stein’s Profile →

Consistent with PoliticalBank’s philosophy, we are telling you what the candidates have said in their own words! No spin, no negativity… just their words – plain and simple. For the candidates’ bios, as well as their positions on the issues, we used either verbatim text from the candidates’ official campaign websites or quotes straight from their mouths or blogs. However, we edited for length and used our sole discretion to determine where the positions fall on our proprietary “Ideology Spectrum,” which ranges from “Strongly Oppose” to “Strongly Support.”

After you check out the presidential candidates’ profiles, we’d love to hear what you think: email us at Support@PoliticalBank.com.

Issue: Abortion

Whether one opposes or supports laws that permit the termination of a pregnancy, including awarding government funds to entities that perform abortion related services.

Johnson / JohnsonWeld.com
Stein / Presidential Election 2012 PVS Political Courage Test

Issue: Civil Liberties & Civil Rights

Whether one opposes or supports laws that benefit minorities, including same-sex marriage and gender equality in the workplace.

Johnson / 2016 presidential campaign website GaryJohnson2016.comGary Johnson Talks ISIS, Refugees, Black Lives Matter and Marijuana Leglization
Stein /Jill Stein 2016 Platform

Issue: Energy Technology & Coal

Whether one opposes or supports laws that permit any form of energy supply, including solar, wind, nuclear, oil, natural gas, and coal.

Johnson / JohnsonWeld,com
Stein / Jill Stein 2016 Platform

Issue: Guns & Ammunition

Whether one opposes or supports laws that permit individuals to own, possess, and carry legal weapons.

Johnson / Gary Johnson – Gun Rightsisidewith.com – Gary Johnson’s stances on domestic policy issues
Stein / Democracy Now! Expanded Second Obama-Romney 2012 debate

Issue: Immigration & Deportation

Whether one opposes or supports laws allowing individuals from other countries to live and work in the United States, which includes policies like path to citizenship or amnesty, legal residency, “anchor babies,” the Dream Act, work visas, and deportation of those who are in the country illegally.

Johnson / TheLibertarianCandidate.com – Gary Johnson on Immigration
Stein / Green Party response to 2016 State of the Union speechDemocracy Now! Expanded Second Obama-Romney 2012 debate, Oct 16, 2012

Issue: Life, Liberty & the Pursuit of Happiness

Whether one opposes or supports laws that promote economic and individual liberties (i.e. personal freedom) with little or no support from or regulation by the government except what is required constitutionally.

Johnson / Brainy Quote
Stein / Power to the People Plan

Issue: Sex, Drugs, and Rock & Roll

Whether one opposes or supports laws that increase personal liberties, even if it means allowing individuals to act in ways that are currently considered illegal.

Johnson / iSideWith.comJohnsonWeld.com;
Stein / iSideWith.com interview of Jill Stein

Issue: Tax & Spend

Whether one opposes or supports laws that increase the amount government collects from taxpayers in order to spend more on projects and services, including infrastructure, special tax districts for new buildings, and benefit programs for the disadvantaged (e.g., sick, poor, and elderly)

Johnson / 2016 presidential campaign website GaryJohnson2016.com
Stein / Green Party 2012 People’s State of the Union speechJill Stein 2016 Platform




Meet Scott Willis – Candidate for Indiana’s State Senate

PoliticalBank is all about people: those running for office and those they serve. In this series of blog posts, we’re highlighting the candidates on our platform, their campaigns, and their goals.

Meet Scott Willis! He’s a challenger running for State Senate in Indiana’s 20th district. With Indiana’s primary coming up on May 3rd, we asked him a few questions about what drives him.

Why are you running for state senate?
I am determined to make Hamilton County an even better place to live, work, and raise a family. We are currently facing many challenges; for example: the fact that the American Society of Civil Engineers has given our roads a D+ since 2009, our lack of benefits for veterans despite Indiana having the highest number of vets per capita, our schools losing tax dollars and falling near the bottom of the state’s funding-per-student rankings. I have the leadership experience from both the military and the corporate world to tackle these issues head on. My opponent has been in office for 24 years, and it is time for a new voice in Hamilton County.

How would you describe State Senate District 20?
It’s a prosperous area within Hamilton County that includes Carmel, Fishers, Noblesville, and Westfield. We have seen tremendous growth over the last decade, which has been a boon but has also created some unique challenges that need to be addressed.

We noticed your campaign is very focused on three major issues. What is your stance on District 20’s schools?
We have great schools, but they have consistently been asked to do more with less since the current school funding formula redistributes our tax dollars throughout the state. Our schools are already very large, but the reduced funding has made it extremely difficult for them to keep up with the growth. I want to ensure our tax dollars remain at home so our schools can stay competitive.

What is your approach to economic development?
As a small business owner, I have seen firsthand how legislation coming out of the statehouse impacts economic development. Due to the growth challenges District 20 is facing, I believe decision-making authority should be pushed down to the levels of government closest to the issues, rather than the state micromanaging. We need to give communities control again of their tax dollars so they can invest in roads, infrastructure, or other local projects.

In the past 10 years, crime has increased by 35% in Hamilton County. How would you address this problem?
The politics of crime tends to focus on the costs directly associated with the criminal justice system, such as the police, courts, and corrections system. However, what our leaders have overlooked are the intangible costs: the long term effects of psychological trauma or reduced quality of life that victims of crime experience. I support investing in protecting our families so they feel safe in our communities.

How can volunteers help with your campaign?
There are many ways to get involved in this grassroots campaign! You can write letters, knock on doors with me, distribute yard signs, or just come out to an event!

What has been your most surprising campaign moment?
While knocking on doors in Carmel back in March, I was discussing property taxes and referendums with a woman when she suddenly broke down and shared with me that she was unemployed and struggling to keep her head above water. I have to admit it was heart breaking. Just a reminder that not everyone is prospering in Hamilton County. There are actually more than 13,000 residents, – including 5,000 children – who live below the poverty level here.

What are your thoughts on PoliticalBank?
I think it’s a really slick way for candidates to confirm what they stand for and promote their campaigns. And it’s great that other capabilities like fundraising and recruiting volunteers are built in, along with all the ways voters can reach out and interact. It really puts listening to constituents about the issues at the forefront.

You can learn more about Scott’s run for State Senator and donate to his campaign on his PoliticalBank profile, or check out his website here. To fully participate in PoliticalBank’s platform, interact with candidates, and volunteer for their campaigns, sign up as a Voter today!




Meet Bobby Mayfield – Candidate for Commissioner in Georgia

PoliticalBank is all about people: those running for office and those they serve. In this series of blog posts, we’re highlighting the candidates on our platform, their campaigns, and their goals.

Meet Bobby Mayfield! He is running for Commissioner in Lumpkin County of District 2 in Georgia. We asked him a few questions about what drives him.

Why are you running for Commissioner?
I am running for Commissioner to improve the lives of the citizens in my county. We need economic development and I think I can help to get it started.

How would you describe the people of Lumpkin County?
The people of Lumpkin County in District 2 are hard-working and proud people who have had to “make do” with too little for too long.

What issues are most important to you?
My number one issue is economic development. Our county has many needs from roads and bridges, to playing fields for our children, to a fair wage for our employees. With out current tax base, these issues have not been adequately addressed because the resources are simply not available. My goal is to change that and to expand our tax base so that the rising tide of prosperity will raise all ships so to speak.

What has been your most surprising campaign moment?
My most surprising moment was when a nice lady gave me an earful about Obamacare, the federal government, and the general lack of progress in Congress on a wide variety of topics. Once I explained to her that most of that was beyond the scope of what I am running for, she looked at me funny and said, “Well, dangit, I guess I will vote for you anyway. At least you ain’t lying to me!”

How can volunteers help with your campaign?
I believe in people power and grassroots organization. Volunteers can help the most by talking to their friends and neighbors and telling them about me. Word of mouth is a powerful medium.

You can learn more about Bobby’s run for Commissioner and donate to his campaign on his PoliticalBank profile. To fully participate in PoliticalBank’s platform, interact with candidates, and volunteer for their campaigns, sign up as a Voter today!